Jamie Hahn whahn2

The Instagram App is structured for the consumption and construction of quick visual content.

Stories are located at the top of the home page with an icon of your own profile and a blue plus button next to it. The blue plus sign never disappears and is displayed in a way that signals action required. The stories have hidden advertisements that will pop up as stories play. The homepage encourages reflex response liking that can result in liking sponsored content.

Input / Output – main screen has a bigger visible button that encourages you take a photo. It is the one input that stands out then all the others.

By taking a photo it is implied that you will send it out and receive responses. Once you take a picture, it gives you a good amount of extra features to add to your photo, making a meme. Text, drawing, stickers, links. It gives you a lot to do and allows you to be as creative as you want.

When you take a picture, the only icon that is in color is the “send” button which makes tells you to go and send that sweet ass photo to all your friends.

It changes color of icons when it wants you click on something and it brings your attention to it. Also, when adding a friend it also recommends you start talking to them by saying, “say hi *insert waving hand emoji.*”

Facebook

• Search Bar
  • Input: Text, Clicking
  • Output: Links
  • It wants: searches related to friends or pages; it seems to presume what we’re looking for
• Newsfeed
  • Input: scroll, like, comment, share, react
  • It wants: to react, to see more
• Notifications
  • Input: clicking
  • It wants: generate more information; post more so that you get more notifications; feedback loop
• Messenger
  • Input: text, plus button, images, camera, thumbs up, microphone
  • It wants: communication, click the plus button

Search Bar-

• Can’t enter without any text. Waits for input. Provides input but wants you to either click a suggestion or finish what you were typing (shown in bold). Bar changes color when clicked which shows that it is responsive. Provides videos and ads when you provide a keyword.
• Response is the results page. Gives how many results, the videos, relevance, as well as providing changes to the search like most recently uploaded instead of most relevant video. Helps narrow down search or show what you wanted to see.

Video-

• Autoplays, starts in default view rather than theater or full screen. Default gives room for ads or information. If it’s a movie sold by youtube there is a button to purchase the movie. When you resize the window, the ad or the up next and results don’t get cut off until it’s so small only the video can fit on the screen. Video being watched is most important, recommended / ads are next rather than the comment section or creator’s descriptions. Color coded to highlight different things- sign in and subscribe = red, ads = yellow, likes and autoplay = blue.

Google wants you to put in text

Wants you to revisit popular apps that you use

Google doesn’t want you to be anonymous

Seamless interface, very simple, wants to  be the best search engine

Did you mean to say? —- Suggesting that what you meant to say is what other people have already searched

Click the ads first

News about google

Wants to be the monopoly of app usage, internet searching, and devices in general (pixel, chromebook, google home)

When human beings acquired language, we learned not just how to listen but how to speak. When we gained literacy, we learned not just how to read but how to write. And as we move into an increasingly digital reality, we must learn not just how to use programs but how to make them. In the emerging highly programmed landscape ahead, you will either create the software or you will be the software. It’s really that simple: Program, or be programmed. Choose the former, and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.

— Douglas Rushkoff, Program or Be Programmed