For my observe this is an explanation for something I’ve seen over the course of months concerning facebook and the presentation of memes. I had to do this one right after I found out about it because without it, meme culture on facebook seemed to be having these weird features about them and says a lot about what Facebook is turning into. With the growing amount of memes on facebook, they actually attempted to fight against the amount by changing their post algorithm to favor posted videos instead of picture. Before knowing this I would click on a meme in what would appear to be in image format just to realize it was a video going for several seconds and I thought it was stupid. I would wonder why people just made me look at a video of a still image but come to find out they just want their meme to be seen and passed around more easily. In response facebook makes still image videos go under the category of spam and are blocked. Still before seeing this post I would see similarly still images of a meme in video format but with faint triangular shapes floating around the screen overlaying the video and again wondered its purpose but here it is. This is showing how software shapes the user, or in a sense how user shapes the software. The user’s of facebook desperately want to turn facebook into memebook so they are doing what they can do find the loopholes in facebooks algorithms to get the posts they want to put up to be able to stay up and circulate. This also shows how facebook would actually filter out some people’s posts just because they want their site to have a certain kind of material. This is seriously the battle of the ages and I’m wondering what other implications will facebook come up with to decrease the number of memes and how the community will try to work around it.